Every business travels the same plateaus and valleys, and each level asks something new of its leader. In a short peer to peer conversation, Ken helps you see your season and your next best move, with Christian counsel from owners who have been there. You also get a free website audit built by 'corePHP', a C12 member business themselves, yours to keep. No cost. No pitch.
Business Growth Snapshot
coreSEO
Most owners I meet are building something good and pushing hard for the next level. What changes the trajectory is rarely working harder alone. It is the right counsel at the right season, from peers who share your faith and have already walked the road ahead of you.
Growth is not a straight climb. Every business moves through the same plateaus and valleys, and each new level asks something different of its leader. Knowing which season you are in is how ambitious owners make the next move with intention, and with the right people around them, instead of simply pushing harder.
The best owners are never short on good ideas. The shift that changes everything is moving from here are many good ideas to here is my next most important step, in the right order for the season you are in.
Revenue ranges are directional and vary by industry and model.
You are somewhere on this map right now. The first thing Ken does is help you find exactly where, and name the one next step that matters most.
Find your seasonFor nearly three decades, C12 has gathered Christian CEOs and owners into confidential peer forums to work on the business, the leader, and the life, together. It is a monthly full-day forum plus private time with your Chair, structured around one question most groups never ask: what kind of organization is God calling us to become over the next decade?
You may be weighing a weekly referral group or an executive coach. C12 is neither, and members feel the difference in the first meeting.
C12 is built for Christian CEOs and owners who believe the business itself is a platform for a greater purpose. Members work on profit, people, and eternal purpose together. Nobody else asks how your marriage, your health, and your faith are doing alongside your numbers. That is the point: a great business for a greater purpose.
No referral quotas. No elevator pitches. A confidential board of non-competing owners who know your numbers and carry the weight of the name on the door the way you do.
A full-day monthly forum with your peers, plus private one-on-one time with Ken, a Chair who has run companies himself. Guidance anchored in something deeper than optimization.
Curriculum, assessments, an annual strategic planning rhythm, and peer accountability that turns good intentions into finished work.
A national organization with forums that meet month after month in Kalamazoo, Battle Creek, Grand Rapids, Holland, St. Joseph, Elkhart, and South Bend.
of C12 members report they have grown as leaders in their first year.
implemented at least one idea from the forum that improved the business.
attribute stronger financial performance to the counsel of their peers.
The Snapshot is a small, free taste of what C12 does with you every month. It looks hard at one part of your business, your digital presence, and tells you the single highest-return move to make next. 'corePHP' builds it with the coreSEO system, graded by severity, in plain language. No cost. No pitch. Yours to keep.
Business Growth SnapshotcoreSEO audit · a courtesy of C12
in partnership with 'corePHP'
| Finding | Severity |
|---|---|
| 57 of 59 pages missing an H1Search engines cannot tell what most pages are about | Critical |
| Google Business Profile unclaimedInvisible in local map results and "near me" searches | Critical |
| Largest Contentful Paint at 3.1sSlow first impression on mobile costs rankings and patience | High |
| 22 title tags over lengthGoogle truncates them, weakening every listing | Medium |
"Your site is well built but effectively invisible. Two critical fixes, claiming your Google profile and giving every page a real headline, would put you back in front of buyers who are already searching. We would start there this week."
An anonymized West Michigan industrial supplier, doing $6M a year almost entirely on referrals, was invisible online: a seven year old site that took eight seconds to load. coreSEO found 47 issues. 'corePHP' cleared every one and rebuilt the site to load in under two seconds.
Placeholder · pending approval'corePHP' is a C12 member company"The Snapshot showed me two things I had been ignoring for a year. We fixed one of them in a week."
C12 member · West Michigan
Built by 'corePHP', a C12 member business themselves, Battle Creek based since 2001, 15,000+ sites delivered, and the team that runs coreSEO. They know the plateaus and valleys firsthand, because they have grown through them. Want the fixes built and run for you? They can, whenever the timing is right.
About six minutes now. A conversation with Ken, and a written website Snapshot that is yours to keep.
Find your seasonFour short steps. Free, and yours to keep. No cost. No pitch.
Here is what happens next.
A short, personal note to say hello and find a time that works for you.
A conversation with Ken, peer to peer, to name the season you are in and your one next best step. No cost. No pitch.
You, Ken, and 'corePHP' each get a copy. Yours to keep and act on at your pace.